ARBS QLD 2025 Concludes with Strong Industry Response and Deeper Connections, Highlighting Midea’s Expanding Potential in Australia’s HVAC Market
From August 27–28, Midea participated in ARBS Queensland 2025, Australia’s premier exhibition for the HVAC&R and building services industry, which was held for the first time in Brisbane at the Convention & Exhibition Centre.
Throughout the exhibition, the Midea booth recorded strong visitor flows each day, attracting installers, builders, wholesalers, and consultants from both Queensland and interstate. Long-term partners engaged with Midea’s latest product innovations, while new visitors gained first-hand insights into the brand’s advanced residential and commercial solutions.
An interactive Football Digital Game created an additional highlight at the booth, generating enthusiastic participation and offering a lively, memorable experience for attendees. The activation not only enhanced brand recognition but also fostered deeper engagement with the industry community.
Midea’s successful presence at ARBS Queensland 2025 underscores its ability to strengthen distributor and stakeholder relationships, expand brand visibility, and explore new growth opportunities in the Australian HVAC market. The event further demonstrated Midea’s long-term commitment to delivering innovative, energy-efficient, and sustainable HVAC solutions tailored to the needs of the local market.
